Category Archives: Guest Posts

Becoming… green

“The future is something which everyone reaches at the rate of sixty miles an hour, whatever he does, whoever he is.” — C. S. Lewis (The Times of London ranked him eleventh on their list of “the 50 greatest British … Continue reading

Eight Standouts from Coverings 2013

From April 29 to May 2, these bold and beautiful tile and stone collections – including Sant’ Agostino’s latest line by Philippe Starck – will take over North America’s largest surfacing trade fair, Coverings, the Ultimate Tile + Stone Experience.

Building customer relationships with social media: four ideas to get started

Over the next five years, social media as a customer engagement tool is expected to grow by 57%—the second-most used channel for customer engagement; just behind face-to-face interaction. I’m talking better than email, flyers and direct mail. Social media is … Continue reading

Leave no stone and tile unturned

Ceramic tile has been a popular building material for over 4,000 years. It played a prominent role in the history of building construction from the oldest pyramids in Egypt to the tile mosaics of Spain. We have seen century old … Continue reading

Sneak peek of the Spanish Pavilion at Coverings 2013

Tile of Spain has put together a sneak preview of the 43 Spanish ceramic tile and stone manufacturers that will make up the Spanish Pavilion at Coverings 2013, coming up April 29-May 2 at the Georgia World Congress Center in … Continue reading

It’s all Italiano to me!

This year, Ceramics of Italy will serve up its own brand of southern hospitality during Coverings 2013! Ceramics of Italy’s Piazza Ceramica (Booth #2231)—designed by e+i studio and organized by Confindustria Ceramica, the Italian Association of Ceramics, with support from the Italian … Continue reading

Best practices for a B2B content marketing strategy at Coverings 2013

This year at Coverings 2013 in Atlanta, Georgia, I will be presenting “Best Practices for a Business to Business Content Marketing Strategy.” This is a seminar that I have presented the past few years at the University of San Diego … Continue reading

If you’re in the flooring business, this is for you

Even though I’ve been in the floor covering industry for years, industry shows still get me excited. One of the nice things about the show is networking with old friends and industry experts. Many live far away and this is … Continue reading

Discover Turkish natural stone

Organized by Istanbul Mineral Exporters’ Association, 17 Turkish companies will be exhibiting at Coverings 2013 in Hall B of the Georgia World Congress Center in a 5,200 sq. ft. space.

Exciting announcements from TCNA for Coverings 2013

Tile Council of North America (TCNA) is pleased to make several exciting announcements for Coverings 2013 in Atlanta.